Provision of services for the development IAIP documentary, video, and photo products
UNIDO is collaborating with the German government in implementing the SI in Ethiopia and Senegal through the promotion of Integrated Agro-Industrial Parks (IAIPs) and associated Rural Transformation Centres (RTCs), an initiative led by the Government of Ethiopia to support its Agro-Industry Strategy. The purpose of IAIPs is to attract the private sector to set up agro-processing plants in areas of high agricultural production and thereby locally, add value to agricultural produce, link farmers to processing plants, reduce post-harvest losses and; create wealth for farmers, create jobs and drive rural economic growth in Ethiopia. In this context, UNIDO as main partner of the German government and in collaboration with the Ministry of Trade and Industry (MoTI) and the Regional Industrial Park Development Corporation (RIPDC) seeks to produce a promotional documentary, video capsules and a photographic documentation of the initiative. CAD Productions, as a production firm focused on social impact, proposed a comprehensive methodology to address this need, providing the services of documentation and illustration of the components and good practices related to the project.
Review of existing programme documents, communication strategies, work plans, etc, to fully grasp the project background, and understand the main needs of UNIDO in terms of content dissemination, and its main target audiences
Develop scripts/scenarios for the production of three documentaries and four video capsules around the project
Develop video and photographic content from the 3 IAIP regions
Produce 3 video documentaries and 4 video capsules in local languages (Amharic, Afaan Oromo and Sidaamu Afoo) and in English